Banner
Banner
Contact usLogin
online-assessment
online-assessment
online-assessment
/assets/pbt/aboutTest.svg
/assets/pbt/skills.svg
/assets/pbt/customize.svg
/assets/pbt/features.svg
Core Corporate Functions>Marketing>Google Analytics Skills Test

Google Analytics Test Helps You Hire Google Analytics Experts Effectively and Quickly

The Google analytics test assesses a candidate's theoretical and practical knowledge of Google Analytics. Google Analytics assessment enables in-depth evaluation of the candidates' knowledge and skills on the tool.

Trusted By:

Inside This Assessment

Google Analytics is one of the essential tools for monitoring and analyzing traffic on websites. Therefore, it is critical for marketing initiatives for any organization.

Mercer| Mettl's Google Analytics test enables hiring managers to assess a candidate's theoretical and practical knowledge of Google Analytics. The test is designed to measure the candidate's knowledge and application of critical concepts such as Dashboard and Segmentation, Social Media Analysis, AdSense etc.

Candidates who perform well in this test can help organizations by:

  • Analyzing website traffic for page rankings, demographics of audience etc. to improve offerings
  • Generating more traffic to ensure the right people reach your website (drive targeted traffic)
  • Generating more leads and increasing prospects conversation rate

Designed by subject matter experts, the Google Analytics assessment provides an in-depth review of the candidate's domain-specific knowledge. The skills of the candidate are evaluated on three levels - easy, medium and difficult. This test contains 35 questions to be completed in 35 minutes.

Mercer| Mettl's Google Analytics test measures the following competencies:

  1. Tracking Pixels and Account Setup: Ability to understand different tools like gtag, troubleshooting pixels, cookies, etc. to help identify, collect, and transfer data from a site for analytics and advertising services
  2. Dimensions, Segments and Reports: Ability to create custom segments, dashboards and reports to find the information that is most relevant to the business
  3. Goals and E-Commerce Tracking: Ability to use goals for destination pages, time on site tracking, pages per visit tracking, event tracking and measuring e-commerce related metrics
  4. Audience Behaviour and Acquisition Data: Ability to track users visiting the website using customized dimensions and metrics that will achieve the project objective
  5. Integrations: Ability to automate complex reporting and configuration tasks using APIs

SKILL LIBRARY

This Assessment is a part of following Skills Libraries

Google Analytics Test Competency Framework

Get a detailed look inside the test

Competency Under Scanner

Google Analytics

Competencies:

Tracking Pixels and Account Setup

Demonstrating an ability to use tools like gtag, cookies etc. to track, interpret and transfer data from a website for advertising purposes.

Dimensions, Segments and Reports

Demonstrating an ability to use dimensions and metrics to create reports that helps businesses find the information which is most relevant to them.

Goals and Ecommerce Tracking

Demonstrating an ability to use time on site tracking, pages per visit tracking, event tracking and measuring ecommerce related metrics to increase the number of visits on the website.

Audience Behaviour and Acquisition Data

Demonstrating an ability to use data on how different groups of audience arrive on the website to develop successful marketing campaigns for capturing audience.

Integrations

Demonstrating an ability to automate tasks such as allocating marketing campaigns and evaluating these campaigns using tools like click rates, number of site visits etc. to see a complete picture of the marketing campaigns and its results.

Customize This Test

Flexible customization options to suit your needs

Set difficulty level of test

Choose easy, medium or hard questions from our skill libraries to assess candidates of different experience levels.

Combine multiple skills into one test

Add multiple skills in a single test to create an effective assessment. Assess multiple skills together.

Add your own questions to the test

Add, edit or bulk upload your own coding questions, MCQ, whiteboarding questions & more.

Request a tailor-made test

Get a tailored assessment created with the help of our subject matter experts to ensure effective screening.

The Mercer | Mettl Advantage

The Mercer | Mettl Edge
  • Industry Leading 24/7 Support
  • State of the art examination platform
  • Inbuilt Cutting Edge AI-Driven Proctoring
  • Simulators designed by developers
  • Tests Tailored to Your business needs
  • Support for 20+ Languages in 80+ Countries Globally

Simple Setup in 4 Steps

Step 1: Add test

Add this test your tests

Step 2: Share link

Share test link from your tests

Step 3: Test View

Candidate take the test

Step 4: Insightful Report

You get their tests report

Our Customers Vouch for Our Quality and Service

Frequently Asked Questions (FAQs)

Yes. The report for the MS Office can be customized to address the requirements. Please write to mettlcontact@mercer.com for assistance. 

The benchmark scores for the MS Office Test can be selectively provided for assessing skills at a global, industry, or organizational level. You can email us at mettlcontact@mercer.com with the required benchmarks for evaluation.

Trusted by More Than 6000 Clients Worldwide


    COMPANY
CALL US

INVITED FOR TEST?

TAKE TEST

ASPASP
ISO-27001ISO-9001TUV
NABCBAICPABPS

2024 Mercer LLC, All Rights Reserved

Terms of Services


Privacy Notice


Cookies


GDPR Ready


Policy


Sub-Processor