Google Adwords Skills Test: Helps you Pick Candidates with the Best Skill Set
A person working with Google Adwords is required to have in-depth knowledge of initiating and executing online advertising campaigns and researching keywords to be used in ads and site content. Recruiters and hiring managers can assess and validate conceptual knowledge of the applicants through well-designed assessment by subject matter experts in Google Adwords.
Prominent Use Case:
The test brings its effective use case in hiring candidates having 0-2 years of experience working across various digital marketing roles that require candidates to work with Google Adwords. The test can be used across industries for key profiles as mentioned.
What does Google AdWords Test measure?
Mettl Google Adwords Skills Test lets recruiters assess a candidate's theoretical and practical knowledge of Google Adwords platform. It checks core concepts such as account setup, campaign structure, campaign settings, metrics (CTR, CPC, CPA), keyword analysis, negative keyword analysis, landing page analysis, conversion analysis for both text and display based ads. Candidates who do well in this test can help organizations:
Are you looking for a customised version of this test. Or looking to get a new test build according to your requirements from scratch? Reach out to our subject matter experts and discuss the same.
The Google AdWords Test consists of the following critical competencies given below:
|Number of Sections||5|
|Number of Questions||35|
|Test Duration||35 minutes|
Key profiles the test is useful for:
Can I get benchmark scores for the candidates who take this assessment for hiring decisions?
Yes, we can do so selectively. Please write to us for such a request and we would be glad to assist.
Can I get customized reports for the candidates who take this assessment, for example, to highlight the most important competency?
Yes, we can do so selectively. Please write to us for such a request and we would be glad to work out a solution for you.
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Relevant for Industries