The knowledge of industry trends, brand awareness, consumer insights, and selling a product or service - that is all it takes to launch a successful business. Market research analysts are cognizant of this fact and carry out their responsibilities by analyzing market trends and sharing their market research findings with company management.
Research analysts typically possess sharp analytical skills and can discern trends and patterns by making sense of raw data. Nowadays, organizations place too much reliance on proprietary data and surveys, with many analysts preparing insightful reports using statistical modeling software. A talented market research analyst subsumes skills from various disciplines to present logical and riveting presentations and studies.
Aptitude Tests for Research Analysts
Accomplished analysts can effectively articulate business trends so that marketing teams can make well-informed decisions. Marketing analysts should have critical thinking skills, statistical and mathematical fluency. Thus, the aptitude test for market research analysts that measures quantitative abilities and problem-solving skills helps assess prospective employees in this domain.
Mercer | Mettl's most popular assessment tool for screening applicants for analyst roles is the research analyst test, which evaluates the crucial skills and abilities. Mettl's aptitude test for market research analysts has been designed with inputs from experienced subject matter experts to assess candidates' expertise in market research as per industry standards. The online research analyst test enables the HR staff and hiring managers to screen and hire the most suitable candidates.
Why should you use Mercer | Mettl's market research aptitude tests?
Research analysts perform market research, carry out competitive research, procure data, perform related analysis, and recommend the next course of action. They need to have excellent verbal and written communication to effectively communicate the organization's value proposition – the products and services.
The process of evaluating your candidates on these competencies can be automated through online assessments hosted on Mettl to ensure that only high-quality candidates reach the final interview rounds. Mettl's aptitude tests for research analysts can help employers make well researched, data-driven hiring decisions. They can use these tests to assess the basic verbal, reasoning, and numerical aptitude of research analysts accurately and objectively.
Mettl's aptitude test for research analysts has well crafted and expert-backed content to help you pick the best of the lot and streamline your recruitment process by making it time and budget efficient. The research analyst test from Mettl's aptitude test library is specially designed to cater to the level of aptitude that an analyst would be expected to possess - hence, enabling you to select the best candidates at your organization.
Are you looking for a customised version of this test. Or looking to get a new test build according to your requirements from scratch? Reach out to our subject matter experts and discuss the same.
Use this test for:
Organizations can use the market research aptitude test to recruit candidates from entry-level profiles with 0-2 years of experience. The test is purely a cognitive assessment that helps you screen right fit candidates before interview rounds.
Key profiles the test is suitable for:
Test Details:
Number of sections |
3 |
Number of questions |
50 |
Test duration |
60 minutes |
Test language |
English |
NOTE: If required, the test can be provided in other languages as well. Please connect with us at contact@mettl.com for any such requirement.
Competency Details:
Critical competencies that are measured with the help of the test:
Reasoning Ability |
The ability of an individual to analyze and perceive the given information from different perspectives |
Critical Thinking |
The ability to think out-of-the-box to solve various problems and to assess the effectiveness of the opposing argument to test the validity of the proposition |
Abstract Reasoning |
The ability of a person to quickly identify patterns and the logical rule underlying those patterns to arrive at solutions |
Attention to Detail |
The ability to capture every minute detail and present the work in a complete, precise and easily understandable language |
Numerical Ability |
The ability to perceive and process numbers and related symbols to perform basic arithmetic operations. |
Verbal Ability |
The ability to understand word meanings, word relationships and also interpret detailed information |
Data Analysis | The ability to structure observations that are obtained by different data sources |
Can I get benchmark scores for the candidates who take this assessment for hiring decisions?
Yes, we can do so selectively. Please write to us for such a request, and we would be glad to assist.
Can I get customized reports for the candidates who take this assessment, for example, to highlight the most important competency?
Yes, we can do so selectively. Please write to us with such a request, and we would be glad to work out a solution for you.
What are the skills required for research analysts?
Given below are the essential skills for market research analysts:
What are the most common research analyst interview questions?
Listed below are some of the most commonly asked interview questions:
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