Mettl's Facebook Marketing assessment lets you test a candidate's Facebook-marketing skills such as - finding target audiences, maximizing reach, creating and using creative images and running campaigns as per the overall digital marketing strategy. This test also evaluates a candidate's understanding of current trends in analytics, and their understanding of Facebook advertising platforms covering both paid and organic methods of marketing.
What does Facebook Marketing Skills Test measure?
This comprehensive functional test has been designed to evaluate a candidate’s ability to optimize Facebook marketing by planning and executing media campaigns, managing content development and execution, and website-management, in addition to basic conceptual knowledge and understanding of different media platforms. Candidates who do well in this test can help organizations in:
Key profiles that the test can be useful for:
This test is useful for graduates in entry-level profiles in various roles such as:
Are you looking for a customised version of this test. Or looking to get a new test build according to your requirements from scratch? Reach out to our subject matter experts and discuss the same.
The Facebook Marketing Skills Test consists of the following critical competencies given below:
|Number of Sections||5|
|Number of Questions||35|
|Test Duration||35 minutes|
Can I get benchmark scores for the candidates who take this assessment for hiring decisions?
Yes, we can do so selectively. Please write to us for such a request and we would be glad to assist.
Can I get customized reports for the candidates who take this assessment, for example, to highlight the most important competency?
Yes, we can do so selectively. Please write to us for such a request and we would be glad to work out a solution for you.
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Related TagsSocial Media